In the current business environment, sales margins for companies in Hi-Tech sector are increasingly becoming thin. Customer retention is harder than ever. Customers are unhappy over late spares shipments, out-of-stocks, and equipment failures. In such a scenario, it is necessary to keep track of the full cycle – from tracking product development to sales forecast to sales order booking to inventory and shop floor operations to fulfilment and billing to logging the initial service request and verifying contractual coverage to sending out field engineers.